|Client||Vereniging van Nederlandse Gemeenten (VNG)|
|Tasks||Consultancy (digital / online & creative) | Providing training & workshops|
|Year||2014 - 2017|
Workshop digital communication VNG
Creative concept of a new website with the municipality as a brand
- As part of the ambition and objectives citizens and municipal officials tell their story with their own background, in their own environment, from all corners of the The Netherlands, coupled with a theme of the site such as "The municipality. How does it work?", "Why should I vote?" "Civic Initiatives". Guides.
- Powerful and story-telling photo & movie material.
- Ideal for sharing over and use of social media.
- In the course of time, this can result in a (interactive) online documentary about various topics, the message and people with diverse backgrounds from different environments; positive contribution to the brand 'The municipality'.
- Easy to translate eg 'print' and 'Radio' at a later stage.