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Vereniging van Nederlandse Gemeenten (VNG)

Client Vereniging van Nederlandse Gemeenten (VNG)
Tasks Consultancy (digital / online & creative) | Providing training & workshops
Region The Netherlands
Year 2014 - 2017

Workshop digital communication VNG


Creative concept of a new website with the municipality as a brand

  • As part of the ambition and objectives citizens and municipal officials tell their story with their own background, in their own environment, from all corners of the The Netherlands, coupled with a theme of the site such as "The municipality. How does it work?", "Why should I vote?" "Civic Initiatives". Guides.
  • Powerful and story-telling photo & movie material.
  • Ideal for sharing over and use of social media.
  • In the course of time, this can result in a (interactive) online documentary about various topics, the message and people with diverse backgrounds from different environments; positive contribution to the brand 'The municipality'.
  • Easy to translate eg 'print' and 'Radio' at a later stage.



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